Yury Mokhart Mar 6, 2025 Salesforce Technologies Lead scoring in Salesforce Marketing Cloud Account Engagement: what, why, how and more Learn all about lead scoring in Salesforce Marketing Cloud Account Engagement (MCAE). Find out what lead scoring is, how it works in MCAE, how to implement it, tips for lead scoring success and more.
Roman Mosko Feb 20, 2025 Salesforce Digital Transformation How Salesforce donor management helps nonprofits build lasting connections Find out how Salesforce donor management solutions help nonprofits track donations, understand donor behavior, and build long-term support. Learn about donor relationship management, the donor journey map and more.
Lindsay Ledford Aug 31, 2023 Salesforce Digital Transformation Why bad user experience causes Salesforce adoption issues If you’re facing Salesforce adoption issues, user experience may be the cause. Lindsay Ledford, Solution Architect explores why, and how to reverse the trend.