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Our extensive range of services will help you achieve your business transformation goals, whether you’re new to Salesforce or looking to evolve your existing platform
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Harness all the value and potential predictive and generative AI offer your business.
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Empower your employees and customers to engage with your business better.
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Connect all your vital systems, data and devices to provide seamless experiences
Slack
Integrate Salesforce and Slack to automate processes and connect people to data
AgentForce
Boost sales and support with AI Agentforce, driving efficiency and growth.
Bullhorn
Optimizing Bullhorn for staffing firm success
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Optimize your existing Accounting Seed environment
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Boost your impact with optimized fundraising, greater donor engagement and more
Financial Services
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Real Estate
Turbocharge property sales, leasing, maintenance and real estate management
Manufacturing
Manage complex sales and supply processes and bring new products to market
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Deliver leading-edge hiring and placing solutions for clients and candidates
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Enhance patient experience, solve scheduling challenges and stay secure and compliant
Retail
Turn single visits into lifelong customers with multi-channel selling and superior service
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Eurostar
Rolls-Royce
Noise Solution
Saint-Gobain
DPD
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Tabletochki
BVT
Welk Resorts
Fonteva LLC
Christians Against Poverty UK
Ukrainian Red Cross Society
Pacific Dental Services
Connex Partners
Beyond Better Foods
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VRP is the largest independent Salesforce Partner in the ecosystem and has helped over 400 customers globally transform their businesses with innovative Salesforce solutions
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VRP Consulting implements Salesforce Commerce Cloud for personalized B2B and B2C ecommerce connected to Customer 360 data — covering both B2B Commerce Cloud (manufacturers, distributors, wholesalers) and B2C Commerce Cloud (retailers, consumer brands). Implementations integrate with Sales Cloud, Service Cloud, Marketing Cloud, Revenue Cloud, and ERP systems for a unified commerce environment — proven with Saint-Gobain and Monsoon.
Salesforce Commerce Cloud is the ecommerce platform within the Salesforce ecosystem, enabling organizations to build and manage digital storefronts for both B2B (business-to-business) and B2C (business-to-consumer) commerce. Commerce Cloud connects the ecommerce experience directly to CRM data, service case history, and marketing engagement — enabling a level of personalization and customer understanding that standalone ecommerce platforms cannot achieve.
B2C Commerce Cloud serves retailers and consumer brands that need to deliver personalized shopping experiences to large consumer audiences. It supports multi-site management, mobile-first responsive storefronts (built on Salesforce’s Storefront Reference Architecture — SFRA), in-store kiosks and associate tools, endless aisle capabilities, social commerce extensions, and third-party API integrations.
B2B Commerce Cloud serves manufacturers, distributors, and wholesalers whose buyers make large, recurring orders with contract-specific pricing. It supports authenticated buyer portals, large-volume checkout (hundreds of items per order), two-click reordering, customer-specific product catalogues and pricing, multiple delivery dates and locations, and multiple payment methods including purchase orders and ACH.
Einstein AI for Commerce Cloud adds intelligent product recommendations, predictive product sorting, enhanced site search with dictionaries and synonyms, shopping basket analysis, and merchandising automation — all powered by machine learning models trained on the organization’s commerce data.
Commerce Cloud is digitally transforming the way in which retailers connect, engage, and sell to customers, by giving B2C shoppers and B2B buyers a seamless e-commerce experience.
B2B or B2C Commerce Cloud can be connected to other Salesforce Clouds (such as Marketing Cloud® or Service Cloud®) to drive sales by improving prospect and customer engagement as their requirements are fulfilled.
Commerce Cloud can be configured on mobile platforms and integrated with AI to enhance shopper experiences further driving engagement and loyalty. Sales teams on the ground can share online experiences with customers, while management use deeper insights to control inventory and prepare relevant promotions.
of global retail sales from ecommerce.
of ecommerce traffic from mobile devices.
of retail purchases made in physical stores are influenced by digital channels. (Sources: Trailhead, eMarketer)
Whether you are looking to create unique shopping experiences or drive consumer engagement & purchases through innovative channels, we have the expertise to get you up and running in no time.
VRP configures B2C Commerce Cloud for retailers and consumer brands that serve large consumer audiences expecting personalized, frictionless shopping experiences. Configuration covers multi-website management and localisation within a single platform instance, in-store kiosk and store associate tools that combine physical and digital shopping, endless aisle capabilities for in-store limitless product access via digital portals, Storefront Reference Architecture (SFRA) configuration for branded mobile-first storefront optimization, and API-based connections to third-party applications and social media extensions. VRP’s B2C Commerce implementation for Monsoon integrated the loyalty programme, POS system, and marketing automation with Commerce Cloud using Heroku as the integration platform.
VRP configures B2B Commerce Cloud for manufacturers, distributors, and wholesalers that manage complex product catalogues, negotiated pricing structures, and high-volume recurring orders. Configuration covers authenticated buyer portals with role-based access, large checkout facility supporting hundreds of line items per order, two-click reordering for repeat purchases, tailored storefronts and product catalogues customized per customer or customer segment, contract-based pricing applied automatically per segment, multiple delivery dates and shipping locations per order, and flexible payment options including credit card, purchase order, and ACH. VRP’s B2B Commerce implementation for Saint-Gobain delivered a multi-brand digital commerce platform serving multiple product divisions within a unified Commerce Cloud architecture.
VRP configures Commerce Cloud’s order management capabilities to provide complete visibility into orders, real-time inventory data, and streamlined fulfilment workflows. Configuration includes shopper self-service portals for order tracking, returns, and exchanges; service agent views with upsell and cross-sell recommendations; shipping workflow management with logistics partner integration via AppExchange solutions; enterprise inventory visibility for real-time stock availability across warehouses and stores; distributed order management covering purchase, delivery, returns, and payments; and complete order data analytics for management insight into stock movement, purchase patterns, and delivery performance.
VRP configures Einstein AI to create intelligent shopping experiences that accelerate the path to purchase. Einstein capabilities for Commerce Cloud include: data-driven personalization that adapts the storefront experience to each visitor’s behaviour and preferences, product recommendations based on browsing and purchase history, predictive product sorting that surfaces the most relevant items first, enhanced site search with dictionaries, synonyms, and recommendation overlays, shopping basket analysis through reports and dashboards, and AI-powered merchandising and promotion management that automates campaign targeting and product placement decisions.
If you are taking your first steps with Salesforce, or evolving your existing platform, our experts can match your needs with either full-service consulting and delivery projects, staff augmentation or support. Click to find out more.
Explore our project matrix to learn how our customers were able to digitally transform their business, gain valuable customer insights, automate business processes, improve customer service delivery, personalize their marketing campaigns, implement market-disrupting solutions and drive revenue by harnessing VRP expertise and the power of Salesforce.
Multi-cloud digital transformation programme spanning multiple brands and sister companies following divestment of the client’s distribution business. The engagement covered sales automation, customer service, marketing automation, and B2B e-commerce across a complex multi-entity structure.
Sales Cloud, Service Cloud, Marketing Cloud, B2B Commerce Cloud
UK
The high levels of Salesforce technical knowledge and agile mindset within the VRP team not only helped accelerate our digital transformation but also fostered a collaborative and innovative environment.
Delivery & Data Director
Consulting engagement to design and build the retailer’s loyalty programme, including enhancements and integrations across point-of-sale systems, marketing automation, and loyalty card management.
Commerce Cloud
“VRP Consulting has transformed how we engage with our customers. Their expertise in Salesforce and Heroku enabled us to launch a powerful, scalable loyalty program that drives retention and boosts sales.”
Product Owner
Salesforce Commerce Cloud is Salesforce’s ecommerce platform for building and managing B2B and B2C digital storefronts connected to Customer 360 data. B2C Commerce Cloud serves retailers and consumer brands with personalized, mobile-first shopping experiences. B2B Commerce Cloud serves manufacturers, distributors, and wholesalers with authenticated buyer portals, contract pricing, and high-volume ordering. VRP Consulting implements both platforms, with Commerce Cloud clients including Saint-Gobain (B2B multi-brand) and Monsoon (B2C retail loyalty).
B2C Commerce Cloud is designed for retailers selling to individual consumers: personalized storefronts, mobile-first design, Einstein AI product recommendations, social commerce, and in-store digital integration. B2B Commerce Cloud is designed for organizations selling to business buyers: authenticated portals, contract-based pricing, large-volume checkout (hundreds of items per order), two-click reordering, and multiple payment methods. VRP implements both and can advise on which platform — or combination — is appropriate for each organization’s business model.
Yes. VRP integrates Commerce Cloud with Sales Cloud (for sales team visibility into ecommerce transactions), Service Cloud (for post-purchase support and case management), Marketing Cloud (for personalized post-purchase campaigns and abandoned cart recovery), Revenue Cloud/CPQ (for synchronizing negotiated pricing between sales-assisted and self-service channels), and Experience Cloud (for branded community portals). This multi-cloud integration ensures the ecommerce experience is connected to the full customer lifecycle.
Yes. Einstein for Commerce Cloud provides AI-powered product recommendations, predictive product sorting, intelligent site search, shopping basket analysis, and automated merchandising decisions. VRP configures Einstein to enhance conversion rates and average order value by delivering personalized product discovery experiences based on each visitor’s behaviour and purchase history.
Yes. VRP integrates Commerce Cloud with ERP systems (SAP, Oracle, Microsoft Dynamics) for inventory synchronization, pricing updates, and order fulfilment, and with POS systems for unified omnichannel commerce. The Monsoon implementation, for example, integrated Commerce Cloud with the retailer’s POS system and loyalty programme using Heroku as the integration platform. VRP uses MuleSoft, Jitterbit, Boomi, or custom APIs for Commerce Cloud integrations depending on complexity and real-time requirements.
VRP Consulting implements Salesforce Commerce Cloud for B2B and B2C digital commerce: storefront configuration, order management, Einstein AI personalization, Revenue Cloud integration, and multi-cloud Customer 360 connectivity. Clients include Saint-Gobain (multi-brand B2B Commerce) and Monsoon (loyalty-integrated retail). Complete the form and a Commerce Cloud specialist will respond within 24 hours.
What happens after you submit the form:
A Salesforce Commerce Cloud expert will contact you within 24 hours.
We’ll schedule a discovery call to understand your business goals, eCommerce strategy, and operational challenges.
Our team will assess your current setup and recommend the best Salesforce Commerce Cloud solution for your retail or B2B operations.
You’ll receive a tailored implementation roadmap or proposal within 2–5 business days — NDA available upon request.
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