en
Services
Our extensive range of services will help you achieve your business transformation goals, whether you’re new to Salesforce or looking to evolve your existing platform
Consulting
Maximize the benefits of your Salesforce platform with our expert consultants and architects
Managed Services
Let us cost-effectively manage and support your Salesforce solution so you don’t have to
Integration
Scale and automate data and processes between Salesforce and your backend systems
AppExchange App Development
Flexible product development expertise to design, build, launch and maintain your app
Health Checks
Assess your Salesforce solution’s performance, diagnose issues and find resolutions
DevOps
Automate Salesforce release management activities with end-to-end visibility
Outsourcing
Increase your technical capacity and skills cost-effectively, on demand
QuickStarts
Get your nonprofit or small business running on Salesforce quickly and cost-effectively
Custom Development
Extend the functionality of your Salesforce solution with custom applications
Solutions
Whatever your needs, we have the experience across all Salesforce Clouds and Products, as well as a range of accelerators of our own, to deliver the right solutions
Salesforce Clouds
Whatever Salesforce Clouds you have or need, we will deliver their full potential
Sales
Service
Nonprofit
Marketing
Revenue
Commerce
Health Cloud
Experience
Field Service
Net Zero Cloud
Salesforce Analytics
Gain new insights to make data-driven decisions that drive your business forward
Einstein 1 Platform
Harness all the value and potential predictive and generative AI offer your business.
Customer 360 Platform
Empower your employees and customers to engage with your business better.
MuleSoft
Connect all your vital systems, data and devices to provide seamless experiences
Slack
Integrate Salesforce and Slack to automate processes and connect people to data
AgentForce
Boost sales and support with AI Agentforce, driving efficiency and growth.
Bullhorn
Optimizing Bullhorn for staffing firm success
Accounting Seed
Optimize your existing Accounting Seed environment
Industries
With specific knowledge and experience of your sector, our experts can quickly and efficiently implement best practice solutions for your organization
Boost your impact with optimized fundraising, greater donor engagement and more
Financial Services
Maintain compliance, deliver new revenue models and connect data, departments and systems
Real Estate
Turbocharge property sales, leasing, maintenance and real estate management
Manufacturing
Manage complex sales and supply processes and bring new products to market
Recruitment
Deliver leading-edge hiring and placing solutions for clients and candidates
Healthcare & Life Sciences
Enhance patient experience, solve scheduling challenges and stay secure and compliant
Retail
Turn single visits into lifelong customers with multi-channel selling and superior service
Communications
Deliver continuous, high-quality service that exceeds your customers’ expectations
Higher Education
Achieve a truly connected campus and transform student, faculty and staff experiences
See all industries
Customers
We’re loved by our clients and Salesforce thanks to our dedication to award-winning innovation, exceeding expectations, and driving customer success
Success Stories
See why we consistently receive an average customer satisfaction rating of 4.8 out of 5
Eurostar
Rolls-Royce
Noise Solution
Saint-Gobain
DPD
Monsoon
Tabletochki
BVT
Welk Resorts
Fonteva LLC
Christians Against Poverty UK
Ukrainian Red Cross Society
Pacific Dental Services
Connex Partners
Beyond Better Foods
Portfolio
Find examples of our experience relevant to your industry, project and platform
Engagements
Explore our strategic Salesforce partnerships designed to solve complex challenges
Our Commitments
Learn about our commitments to our clients, the cornerstones of everything we do for you
About VRP
VRP is the largest independent Salesforce Partner in the ecosystem and has helped over 400 customers globally transform their businesses with innovative Salesforce solutions
Learn about our global presence, our achievements and history, and our mission
Our Team
Find out about our company culture and the passionate professionals who work here
Leadership
Meet our leaders and find out why they love the work they do at VRP
Partners
We carefully choose all our partners to enhance your platform with the right tools
FinDock
Jitterbit
Copado
Docomotion
Own
Vinton
Conga CLM
FormAssembly
Careers
Join us and take your career forward with the perfect new role at VRP Consulting
Work Life
Recruitment Process
Career Path
Vacancies
Updates & Insights
Get valuable, actionable insights from our experts and stay informed with all the latest news from VRP and the Salesforce ecosystem
Blog
Discover the latest industry trends and benefit from our experts’ insights
News
Get updates and important news about VRP and Salesforce
Videos
Watch our videos on Salesforce strategy and technology and our services
Knowledge base
Learn from our guides, reports, white papers and other useful materials
Events
See a calendar of future events we’re hosting, taking part in or sponsoring
Get in Touch
EN
VRP Consulting is a certified Tableau Consulting Partner implementing Salesforce analytics solutions that transform CRM data into actionable business intelligence. VRP configures and integrates Tableau, CRM Analytics (formerly Einstein Analytics), Data Cloud, and native Salesforce reporting to deliver sales pipeline forecasting, service performance analytics, marketing campaign measurement, and AI-powered predictive insights. Analytics clients include Beyond Better Foods (predictive analytics and automated forecasting that optimized commercial strategy during the pandemic), Noise Solution (Tableau CRM with sentiment analysis and AI next best actions, 2022 Salesforce Partner Innovation Award), and Rocket Equities (Tableau reporting reduced from one month to minutes with ETS forecasting).
VRP’s analytics practice helps organizations unlock the full value of their Salesforce data through visualization, AI-powered analysis, and metric tracking across sales, marketing, and service functions. VRP implements the appropriate analytics solution for each organization — whether Tableau for enterprise-grade data visualization across Salesforce and external data sources, CRM Analytics for Salesforce-native AI-powered predictions, or native Salesforce reports and dashboards for operational visibility. Implementations include data source integration, dashboard design and configuration, user training, and ongoing analytics support through VRP’s managed services model.
Tableau provides enterprise-grade data exploration and visualization capabilities that work across Salesforce and non-Salesforce data sources. VRP implements Tableau for organizations that need to visualize data from multiple systems in a single analytics environment — combining CRM data with ERP, financial, marketing, and operational data. Tableau supports both cloud and on-premises deployment, enabling access to analytics from any location. VRP is a certified Tableau Consulting Partner (since 2019). Rocket Equities is a reference implementation: Tableau reduced reporting time from one month to minutes and enabled ETS predictive forecasting for the finance team.
CRM Analytics provides AI-powered predictions and recommendations natively within the Salesforce platform. VRP configures CRM Analytics for organizations that want predictive intelligence — lead scoring, opportunity win probability, churn prediction, and next best action recommendations — embedded directly in their Salesforce workflows rather than in a separate analytics tool. CRM Analytics surfaces insights where users work, making data-driven decisions part of the daily workflow rather than a separate reporting activity. Beyond Better Foods is a reference implementation: CRM Analytics enabled predictive analytics and automated forecasting that optimized commercial strategy.
Salesforce analytics tools enable organizations to make data-driven decisions across every business function. VRP configures analytics to serve the specific reporting and insight requirements of sales, service, and marketing teams — with the flexibility to add custom analytics for operations, finance, HR, and other departments as the organization’s analytics maturity grows.
Pipeline analysis, lead scoring, conversion rate tracking, and sales forecasting. VRP configures sales analytics to identify the factors affecting customer behaviour, surface important trends in buying patterns, and provide sales managers with the visibility needed to allocate resources, coach teams, and forecast revenue accurately. Sales analytics connects pipeline data with activity data, marketing attribution, and customer history to create a complete picture of what drives revenue.
Service performance monitoring, agent productivity tracking, SLA compliance measurement, and customer satisfaction analysis. VRP configures service analytics with data blending capabilities that combine Service Cloud case data with telephony metrics, customer survey results, and operational data — providing management with dashboards that identify performance issues, highlight training needs, and measure the impact of service improvements.
Campaign performance evaluation, channel effectiveness measurement, competitive analysis, and marketing ROI calculation. VRP configures marketing analytics dashboards that connect Marketing Cloud engagement data with Sales Cloud revenue data to provide end-to-end attribution: which campaigns, channels, and messages generate the most pipeline and closed revenue. Custom dashboards make market trend identification and campaign optimization accessible to marketing managers and CMOs.
Implementing Salesforce analytics effectively requires specialist knowledge of the Salesforce platform, the analytics tool itself, data integration architecture, and the business context that determines which metrics and visualizations will drive the most value. VRP Consulting’s analytics team brings all four elements: Tableau Consulting Partner certification, deep Salesforce platform expertise across 2,000+ projects, integration experience with MuleSoft, Jitterbit, and native APIs, and industry-specific analytics patterns from 13+ verticals. Whether the organization has an existing Salesforce platform or is implementing Salesforce and analytics simultaneously, VRP designs an analytics architecture that scales with the business.
VRP Consulting has been a certified Tableau Consulting Partner since 2019, combining analytics specialization with the firm’s broader Salesforce Summit Partner expertise across 2,000+ projects.
Over 400 clients have received more than 2,000 successful Salesforce projects from VRP over 25+ years of operation. Clients rate VRP an average of 4.8 out of 5 for delivery satisfaction — one of the highest sustained ratings in the Salesforce partner ecosystem.
VRP’s talent pool includes certified Salesforce Administrators, Sales and Service Consultants, Marketing Cloud specialists, Architects, and Platform Developers. The certification-to-headcount ratio exceeds 1.5x, reflecting broad cross-functional training across the team.
Founded in 1998, Salesforce-focused since 2009. VRP holds Salesforce Summit Consulting Partner status and PDO Expert Navigator designation. The firm’s team invests continuously in new certifications and emerging platform capabilities.
Local client-facing consulting teams in the United Kingdom, Germany, the Netherlands, and the United States. Delivery hubs at scale in Poland, Colombia, and the Philippines provide the right balance of proximity, quality, and cost-effectiveness.
VRP’s distributed delivery model enables continuous support coverage regardless of client location. This capability is particularly critical for managed services clients operating across multiple time zones.
Deep industry and cloud expertise paired with best-in-class ISV app partnerships. Four Salesforce Partner Innovation Awards and the Digital Revolution Award 2024 validate VRP’s commitment to pushing the boundaries of what the platform can deliver.
Proven across engagement types from two-week QuickStarts to multi-year enterprise digital transformation programmes. VRP’s teams mobilize within days and adapt to changing requirements without compromising delivery timelines.
Full-service offering spanning consulting, outsourcing, custom development, managed services, and AppExchange product development. Clients engage VRP at whatever level matches their current need and scale up or down as requirements evolve.
A blended delivery model combining local certified consultants with delivery hub expertise in Poland, Colombia, and the Philippines. This structure provides enterprise-grade quality at mid-market pricing without the overhead of Big 4 consulting rates.
VRP collaborates with stakeholders in meetings and workshops to gather information, explore reporting requirements, identify key data sources, filter and prioritize analytics use cases, and size requirements against business objectives. The discovery phase determines which analytics tool (Tableau, CRM Analytics, or native reporting) best fits the organization’s needs.
VRP defines the agreed scope, selects the most appropriate analytics tool in collaboration with the client, and designs the solution architecture — including data source connectivity, dashboard structure, user access model, and visualization approach — according to analytics best practices and the organization’s specific reporting culture.
VRP’s analytics specialists build dashboards, reports, data connections, and predictive models measured against defined success criteria and shaped around the organization’s specific business questions. Development follows agile methodology with regular show-and-tell sessions for stakeholder feedback.
VRP’s QA specialists test to ensure the analytics solution is robust — verifying data accuracy, calculation correctness, performance under load, and cross-device compatibility. User acceptance testing (UAT) validates that the solution matches stakeholder requirements before go-live.
VRP delivers the solution to the live production environment and provides role-specific training for dashboard consumers, report builders, and analytics administrators. Training follows VRP’s train-the-trainer model to ensure knowledge is transferred for long-term internal capability.
VRP provides post-go-live support after deployment, with the option to transition to managed services for ongoing analytics administration, dashboard maintenance, data source monitoring, and enhancement of analytics capabilities as the organization’s reporting needs evolve.
VRP Consulting’s expertise in predictive analytics and their ability to understand our particular set of challenges, especially during the pandemic, were instrumental in enabling us to optimize our commercial strategy. Our automated workflows and forecasting capabilities make us a more streamlined business, bringing increased value to our customers.
Einstein Analytics
USA
Development of an innovative solution to capture qualitative video feedback, transcribe responses, run sentiment analysis, and determine AI-driven next best actions to automate assessment processes for nonprofit programme evaluation.
Experience Cloud, Tableau CRM, Heroku, Appinium, Customer 360 Platform, Einstein
UK
Working with VRP has been great for us. The VRP team has always taken on board our crazy ideas and helped to turn them into solutions which are workable, scalable and impactful.
CEO
Strategic partnership focused on predictive analytics and commercial strategy optimization. VRP implemented automated workflows and forecasting capabilities that enabled data-driven decision-making during a period of market disruption.
Tableau CRM, Einstein
VRP Consulting’s expertise in predictive analytics and their ability to understand our particular set of challenges, especially during the pandemic, were instrumental in enabling us to optimize our commercial strategy.
Vice President of Sales
AppExchange application development and Salesforce Security Review navigation for an AI-powered customer service platform.
Service Cloud, Tableau CRM, AppExchange/PDO
London, UK
Hi-Tech, ISV
VRP Consulting helped us develop our AppExchange App and expertly navigated the security review process. I’d highly recommend them for any PDO project.
VP Sales & Partnerships
VRP Consulting implements three primary Salesforce analytics solutions: Tableau (enterprise-grade data visualization across Salesforce and external data sources — VRP is a certified Tableau Consulting Partner since 2019), CRM Analytics (formerly Einstein Analytics — AI-powered predictions and recommendations natively within Salesforce), and native Salesforce reports and dashboards for standard operational reporting. VRP advises on which tool or combination is appropriate based on the organization’s data complexity, analytics maturity, and business objectives.
Tableau is an enterprise data visualization platform that works across Salesforce and non-Salesforce data sources, providing advanced exploration, blending, and visualization capabilities for data analysts and business users. CRM Analytics (formerly Einstein Analytics) is Salesforce-native, providing AI-powered predictions (lead scoring, opportunity insights, churn prediction) embedded directly into Salesforce workflows. Tableau is typically chosen for cross-system analytics; CRM Analytics for Salesforce-specific predictive intelligence. VRP implements both and helps organizations determine which fits their needs.
Yes. Tableau connects to virtually any data source: databases, spreadsheets, cloud applications, ERP systems, marketing platforms, and more. VRP configures data connections, data blending, and cross-source analytics that provide a unified view of business performance across all organizational systems — not just Salesforce. For CRM Analytics, VRP uses Data Cloud and MuleSoft to bring external data into the Salesforce analytics environment.
VRP has implemented analytics solutions across retail (Beyond Better Foods — predictive analytics), nonprofit (Noise Solution — Tableau CRM with sentiment analysis), financial services (Rocket Equities — Tableau reporting and ETS forecasting), healthcare (Medlinks), education (ProUnitas), and technology (DigitalGenius). The firm’s analytics team applies industry-specific reporting patterns and KPI frameworks matched to each vertical’s decision-making requirements.
Yes. VRP provides ongoing analytics administration, dashboard maintenance, data source monitoring, and enhancement of analytics capabilities through its managed services model. Managed services ensure dashboards remain accurate as data sources change, new metrics are added as the business evolves, and analytics users receive ongoing training and support.
VRP Consulting is a certified Tableau Consulting Partner implementing Salesforce analytics: Tableau for enterprise visualization, CRM Analytics for AI-powered predictions, and native Salesforce reporting for operational dashboards. Whether you need sales pipeline forecasting, service performance monitoring, or marketing ROI measurement, VRP designs analytics that answer your most important business questions. Complete the form and an analytics specialist will respond within 24 hours.
What happens after you submit the form:
A Salesforce Analytics expert will contact you within 24 hours.
We’ll schedule a discovery call to understand your reporting needs, data sources, and objectives.
Our team will assess your current analytics setup and recommend the best integration and visualization strategy.
You’ll receive a tailored analytics roadmap or proposal within 2–5 business days — NDA available upon request.
Evaluate your setup in 3 minutes and uncover opportunities to boost performance, user adoption, and ROI. Receive a free expert report with actionable improvement steps.
You’ve invested in Salesforce — but is your system working at full potential? Take our short survey (10 quick questions) to assess your organization’s current Salesforce performance. At the end, you’ll receive a free custom report with key recommendations and next steps to improve performance, adoption, and ROI.
Takes 3 minutes. No signup required. Bonus: Get tailored insights from our Salesforce experts.