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A human service organization offers carers better support with transformed Salesforce-based processes
Consulting engagement to re-engineer client’s existing Salesforce Nonprofit Success Pack (NPSP) implementation, ensuring best practice use of its data model, leveraging custom objects and screen flows
Bridges Outcomes Partnerships (BOP) works with a wide spectrum of human service organizations to design and deliver services that tackle society’s systemic challenges. They engaged VRP to help them enable such partners to make the most of Salesforce technology, so that it can increase the good they can do and better measure and demonstrate their impact. In this case, VRP assisted a UK government-funded organization supporting carers – people who provide unpaid care and support to friends and family members struggling with illness, disability, mental ill health or addictions.
Thanks to VRP, they have transformed the digital processes supporting carers’ journeys, enabling them to help more people more quickly and effectively, and gained new visibility over both individuals’ journeys and wider trends in carers’ needs.
“Having VRP as our second implementation partner was very refreshing in terms of their approach, and how quickly they understood the system and what could make it better for users and enhance the journey for the carers we support. We now have a clear understanding of each carer’s individual journey, enabling us to support in a more timely manner and also avoid carers having to repeat their individual stories multiple times.”
Our client was using a flawed implementation of Salesforce Nonprofit Success Pack (NPSP) which had not been set up according to best practices. This meant that they struggled to leverage their Salesforce solution effectively, and to get the results they needed from it, discouraging them from using it at all. The online forms they were using, for carer self-referral and for professionals to refer carers, had bugs and did not align with the organization’s current operating processes
Crucially, it was hard to easily get a picture of a carer’s full journey with the organization, spanning the first contact, assessment, action plan and beyond. This hampered their ability to easily provide joined-up assistance to carers, across all the touch-points, and handle their heavy caseload of referrals.
What’s more, the poor implementation meant that the partner did not have the reporting capabilities they needed to analyze their activities and impact – and with which Bridges Outcomes Partnerships could demonstrate the impact of their partnership themselves. The existing solution also lacked the scalability necessary as they grew. They needed a Salesforce Partner with the expertise to resolve all these issues and enable success.
The VRP team quickly set about applying Salesforce best practices and re-engineering the solution and its functionality. For one thing, the care organization had previously been using individual programs to track carers’ journey through their system, instead of using NPSP the way it was intended – via its program management and case management capabilities – breaking the best practice of “adopt rather than adapt”. So, the team implemented both NPSP’s case management and program management modules. Existing custom objects were also amended to better fit their processes.
VRP also created a new screen flow (visually-guided automated process) allowing users to enter data in a better, easier and faster way, making full use of Salesforce’s user interface (UI) features, and fully meeting the partner’s needs and operating processes. This included pre-populating certain fields with information. A new data model was created to accommodate this, as well as migration of the partner’s very large dataset. The team also conducted a comprehensive data cleanup initiative, to ensure all the information on record was usable and could be trusted, with duplicate records removed and data validated.
All of this was made possible by two key things. The first is excellent cooperation in ascertaining the partner’s requirements and translating them into Salesforce functionality, via a robust feedback loop and regular check-ins. The second is the VRP team’s expert knowledge of Salesforce best practices and technologies.
Thanks to the work of VRP’s team, workers at BOP’s partner organization can now easily follow carers’ journeys, with a clear picture of what happened at every stage for each person and a holistic view of their needs and actions to address them. Their new solution provides them with instant access to everything they need to see, meaning they are able to respond to carers’ needs more quickly, cutting down backlogs in caseloads.
Unlocking their data has also meant the partner has been able to gain new bird’s-eye-view insights into their operations and impact, as well as emerging trends in carers’ needs. This allows them to proactively make changes and enhancements to their processes, anticipate and cater for changing demands, and better demonstrate the results of their work. Crucially, this in turn allows Bridges Outcomes Partnerships to do the same – increasing their ability to create new partnerships and help more partner organizations.
Bridges Outcomes Partnerships is a not-for-profit social enterprise that works in partnership to help radically improve human services and environmental initiatives to improve outcomes for citizens and the planet and value for the society. It brings together experts in policy, programme management and impact measurement to help local and central Government commissioners achieve better outcomes for people it serves and better value for public money. Together with their partners, they have supported over 60 Outcomes Partnerships, creating over £100m worth of outcomes for over 39,000 people and £1bn of public value.
Do you want to revolutionize your work and impact and gain new insight into them? Then contact us today to explore the possibilities together.
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