Marketing Campaign Manager
What you'll do
Work with Global Marketing Director to set up/maintain campaigns within Salesforce Sales Cloud, and ensure all information is accurate and up to date
Generate regular reports and dashboards to provide campaign performance, results and analysis using data to identify areas of excellence as well as opportunities for improvement.
Optimize new campaigns using data and feedback from existing projects
Create integrated and targeted outbound marketing campaigns based on our global marketing strategy, to generate new leads and opportunities for our sales teams (email, telemarketing, leadgen)
Coordinate lead generation campaigns and monitor team performance, liaising with central marketing services to regularly update communication content
Manage regional marketing executives to ensure local elements of global marketing campaigns are carried out in sync with the global campaign strategy, and support events where required
Working closely with the Digital Marketing Manager and the internal portal team integrate Salesforce digital assets into Sales Cloud to automate lead nurturing via targeted email campaigns.
Learn Salesforce Sales Cloud and marketing campaign set up, reporting & dashboards, analytics and analysis.
Manage the creation/updates of our marketing assets for the sales teams, ensuring they of a high standard and accurate.
Provide support to our central marketing services manager as and when required.
Maintain professional knowledge of the Salesforce ecosystem, in terms of Salesforce brand guidelines and Salesforce PR brand guidelines and ensure these guidelines are upheld.
Maintain a solid understanding of VRP brand guidelines and adhere to these at all times.
Who you are
Fluent English is a must
4+ years’ experience in B2B campaign management
Salesforce Sales Cloud: set up campaigns, reports, dashboards, automation
GSuite: gdocs, slides, gsheets
A solid understanding of marketing technologies and trends
Project management experience
Excellent communication capabilities
Solid problem solving skills
Ability to multitask and set priorities
Nice to have:
Tech sector experience
Sales funnel experience (MQL-SQL)
Salesforce automation tools
Lead generation tools
Other digital analytics tools
other languages would be a plus
What you'll get
Competitive salary (B2B or regular employment)
Private medical healthcare
Benefit system (multisport card, tickets to cinema or theatre, etc.)
Comfortable, well-communicated office in the Krakow Zabłocie
Chill out zone with Playstation, board games, darts, and a foosball table
A fresh delivery of fruit twice a week
Becoming a part of our growing Krakow delivery hub
Flexible working hours
A challenging position with a renowned and fast-growing player in the Salesforce ecosystem
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