Salesforce Marketing Cloud Architect



(can work remote) full-time

VRP Consulting is looking for a Salesforce Marketing Cloud Architect to join our growing team in developing best-in-class marketing automation solutions for our clients. This team member will be supporting our clients’ marketing efforts by designing and building technical solutions within Salesforce Marketing Cloud and Datorama.


Vadim Alkenov


What you'll do

  • Translate business and marketing requirements into technical design that considers the entire customer experience, including making best practice recommendations for optimal technical performance and raising gaps if they exist
  • Incorporate multi-platform and/or multi-channel requirements in architectural designs
  • Interpret complex requirements and develop data-driven solutions
  • Participate in key sessions with clients, such as requirements gathering, demos, & trainings
  • Clearly and articulately document technical solutions, including data design documents and user-facing maintenance instructions
  • Identify and document opportunities for optimisation in existing Marketing Cloud environments
  • Complete initial setup of Marketing Cloud instances, including establishing business units, SAP, sender profiles, send classifications, users and roles, etc.
  • Establish Marketing Cloud data and contact schema, including designing business unit data flow structure and hierarchy
  • Utilize Automation Studio to develop data-driven processes such as custom data manipulation via SQL, automated FTP import/exports, audience selection and filtering, and more
  • Utilize Journey Builder to develop complex omni-channel communication flows
  • Develop custom CloudPage solutions, including forms, preference centers, landing pages, and more
  • Use AMPscript and SSJS for advanced personalization and data processing in emails and CloudPages
  • Implement advanced Marketing Cloud studios, such as Interaction Studio and Datorama
  • Understand and apply the Datorama data model, including data stream types, relationship between the different entities, and overarching entities
  • Design, build, and manage Datorama dashboards, streams and reports

Who you are

  • 3+ years experience with Salesforce Marketing Cloud
  • 1+ years of experience with Datorama
  • Bachelor’s degree or equivalent practical experience
  • Must possess Marketing Cloud Consultant and/or Marketing Cloud Developer certifications
  • Must possess Datorama Architect or Associate certification
  • Demonstrated proficiencies within environment applications, particularly with Automation Studio, Journey Builder, and Email Studio
  • Experience in Mobile Studio, Interaction Studio, Datorama, and/or Audience Studio (DMP) a plus
  • Working knowledge of Sales Cloud, Service Cloud, and/or other core Salesforce products
  • Proficiency in AMPscript, SQL, and Server-Side Javascript
  • Experience with Datorama data modeling, data warehouses, ETL, data integration, business intelligence, dashboards, and reports
  • Experience with data analysis & data QA
  • Experience in Web programming (e.g. JavaScript, HTML, CSS, XML)
  • Advanced knowledge of SOAP and REST APIs
  • Experience with Marketing Cloud Connect, experience in other technical integrations a plus (i.e. Heroku, MuleSoft, Customer 360, etc. )
  • Experience with web personalization a plus
  • Experience working with data lakes and warehouses such as AWS
  • Experience working in an agile development framework
  • Familiarity with JIRA, Confluence, or other Team Collaboration software
  • Detail-oriented individual with the ability to quickly ramp up on new projects

Nice to have:

  • Demonstrated ability to use analytical and problem-solving skills in a fast-paced environment
  • Strong presentation skills, oral and written communication skills, and interpersonal skills
  • Ability to work independently as well as balance and prioritize numerous tasks within a collaborative team environment

What you'll get

  • Competitive salary
  • All kinds of certification in Salesforce
  • Idea Exchange (internal professional events)
  • Social Security (SSS)
  • Health Insurance (PHIC)
  • Home Development Mutual Fund (HDMF)
  • Provident Fund (WISP)

Join the team

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