Yury Mokhart Mar 6, 2025 Salesforce Technologies Lead scoring in Salesforce Marketing Cloud Account Engagement: what, why, how and more Learn all about lead scoring in Salesforce Marketing Cloud Account Engagement (MCAE). Find out what lead scoring is, how it works in MCAE, how to implement it, tips for lead scoring success and more.
Lila Logue Oct 2, 2023 Salesforce Strategy Hybrid vs Remote Salesforce consulting teams Need help deciding between hybrid vs remote Salesforce consulting teams? Lila Logue, VRP Principle Delivery Manager, lays out all the pros and cons.
Coen Backer Apr 26, 2023 Salesforce Strategy How to choose the best Salesforce delivery strategy for you Learn how to choose the best Salesforce delivery strategy to smoothly, swiftly and cost-effectively achieve your goals, in an article by VRP’s Coen Backer.