The Stages The VRP Consulting team began by running a deep analysis of the current project infrastructure and settings as well as workshops to identify customer and user needs and wishes. With an accurate picture of HappyOrNot's current platform and envisioned future, the VRP team presented a new solution built on D&B Optimizer and Salesforce Billing package with customization matching the client's requirements. Once approved, VRP configured both new solutions including a set of order automations and enabling previously unavailable recurring billing management including the ability to see firmographic data, such as turnover of a company, from prospect and parent accounts. This new infrastructure allowed the VRP team to create a new custom account administration tool that runs asynchronously, pulling data of the full company hierarchy. This replaced the previous solution which required laborious manual data refresh. After user acceptance testing, the consulting team completed production data migration ensuring full compatibility with the new data enrichment tool.
The Result With its new data enrichment and integrated billing solutions, HappyOrNot has been able to modernize its infrastructure while cutting administrative overhead. Thanks to its configured D&B Optimizer, HappyOrNot's data integrity is assured and data can be accessed instantly to guide business decisions. The move to Salesforce Billing has enabled HappyOrNot to provide new billing options to their customer base satisfying their needs while ensuring regular income and automating orders, saving staff time. The integration with NetSuite ERP has made further significant time savings on various bookkeeping duties. Overall, These improvements have led to increased operational efficiency, driving new revenues and gaining a competitive advantage over business rivals
Company Profile HappyOrNot is a Finnish company whose mission is to help companies engage with their customers through the simple press of a Smiley button. Headquartered in Tampere, Finland, HappyOrNot has customers all over the world. Over 4,000 brands use HappyOrNot, and its terminals are found in over 135 countries. As of September 2021, the company had captured over 1.5 Billion pieces of feedback.
