VRP's Blog on Salesforce

Latest thinking, most important stories and best advice from our Salesforce experts

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Digital Transformation 38
Interview 5
Updates 53
Strategy 23
Technologies 13
Mateusz Twarozek
Mar 13, 2025  • 
Salesforce for nonprofits cost guide: pricing, discounts, and affordable solutions

Need a CRM for your NGO but don’t know the cost? Get all the important Salesforce for nonprofits cost information here - pricing, discounts, free Salesforce licenses, affordable solutions and more.

Latest articles

The power of collaboration in Salesforce projects

What is the true power of collaboration in Salesforce projects? What is the importance of subject matter expert (SME) engagement, and how do Agile methods ensure project success? Read this article to find out.

Lead scoring in Salesforce Marketing Cloud Account Engagement: what, why, how and more

Learn all about lead scoring in Salesforce Marketing Cloud Account Engagement (MCAE). Find out what lead scoring is, how it works in MCAE, how to implement it, tips for lead scoring success and more.

The one digital transformation question that changes everything

What’s the one digital transformation question to ask that can make the difference between a successful transformation program and one that fails to drive success? Read this article to find out.

How Salesforce donor management helps nonprofits build lasting connections

Find out how Salesforce donor management solutions help nonprofits track donations, understand donor behavior, and build long-term support. Learn about donor relationship management, the donor journey map and more.

Automating public transport operations with Salesforce: real-time updates and data integration

Learn how automating public transport operations with Salesforce transforms the way transport operators manage fleets, integrate data, track safety, optimize sales operations and more.

Enhancing passenger experience with Salesforce: revolutionizing public transport

Find out how public transport organizations are enhancing passenger experience with Salesforce in this article by our Marketing Cloud Practice Director, Anastasiya Vinogradova.

Hidden benefits of a Salesforce Business Analyst that companies don’t realize

Do you know all the Salesforce Business Analyst benefits? Lana Zhuchkova, VRP Consulting’s Business Analysis Practice Lead, reveals lesser-known advantages that may surprise you.

Making the most of Email Studio in Salesforce Marketing Cloud

Want to know how to make the most of Email Studio in Salesforce Marketing Cloud Anastasiya Vinogradova, VRP Marketing Cloud Practice Director, explains everything.

Nov 12, 2024 • 
Microsoft Fundraising and Engagement retirement soon: time for a new platform?

Ready for the upcoming Microsoft Fundraising and Engagement retirement? Find out the final date, what will happen, why Salesforce Nonprofit Cloud is the ideal replacement, and more - read this article.

Top Salesforce features for public transport

VRP Consulting’s Marketing Cloud Practice Director, Anastasiya Vinogradova, reveals the top Salesforce features for public transport, why they’re valuable, examples of them in action, and more.

What is a Salesforce Business Analyst and why do you need one?

VRP Consulting’s Business Analysis Practice Lead, Lana Zhuchkova, answers key questions like “what is a Salesforce Business Analyst?”, “what do they do?”, and much more.

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